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Stella & Dot: predicting the future with feedback

Stella & Dot: predicting the future with feedback

If you’re a thriving, innovative, and entrepreneurial-focused business like Stella and Dot—a boutique-style accessories company—then we’ll bet that these four words probably sound pretty darn amazing to you: Take the pressure off.

If that’s a Yes, then you’ll want to take two minutes to watch and listen how Rachel Suter, Style Director and Director of Merchandising, and Anja Hart, General Manager at Stella and Dot, use surveys to make decisions that help them predict operational and business necessities such as inventory and price points.

And yes, surveys also help their merchandisers and roster of stylists take the pressure off so they can focus on continuing to make their clients look and feel great!

Let’s take a look.