The Impact of Brexit Question Title * 1. What sector does your business operate in? Financial services, including Banking & Insurance Central/Local Government Healthcare Construction Charity & non-profit Marketing, PR and Events Print industry Manufacturing Education Catering & Hospitality Retail Information Technology Transport & Logisitics Other (please specify) OK Question Title * 2. What is the approximate annual turnover of your business? Less than £500,000 pa £500,000 - £1m £1m - £2m More than £2m OK Question Title * 3. Overall, what impact do you think that Brexit will have on your industry? Please add any additional comments in the box. Positive impact Negative impact No change Don't know Other (please specify) OK Question Title * 4. What areas are of most concern to your business regarding Brexit? Please rank in order of least concern (1) to most concern (5). 1 Not at all concerned 2 Less concerned 3 Concerned 4 Somewhat concerned 5 Very concerned Rising costs across supply chain Rising costs across supply chain 1 Not at all concerned Rising costs across supply chain 2 Less concerned Rising costs across supply chain 3 Concerned Rising costs across supply chain 4 Somewhat concerned Rising costs across supply chain 5 Very concerned Uncertainty of final deal Uncertainty of final deal 1 Not at all concerned Uncertainty of final deal 2 Less concerned Uncertainty of final deal 3 Concerned Uncertainty of final deal 4 Somewhat concerned Uncertainty of final deal 5 Very concerned Rising labour costs Rising labour costs 1 Not at all concerned Rising labour costs 2 Less concerned Rising labour costs 3 Concerned Rising labour costs 4 Somewhat concerned Rising labour costs 5 Very concerned Access to labour Access to labour 1 Not at all concerned Access to labour 2 Less concerned Access to labour 3 Concerned Access to labour 4 Somewhat concerned Access to labour 5 Very concerned Supply chain security Supply chain security 1 Not at all concerned Supply chain security 2 Less concerned Supply chain security 3 Concerned Supply chain security 4 Somewhat concerned Supply chain security 5 Very concerned Drop in demand Drop in demand 1 Not at all concerned Drop in demand 2 Less concerned Drop in demand 3 Concerned Drop in demand 4 Somewhat concerned Drop in demand 5 Very concerned Exchange rate fluctuations Exchange rate fluctuations 1 Not at all concerned Exchange rate fluctuations 2 Less concerned Exchange rate fluctuations 3 Concerned Exchange rate fluctuations 4 Somewhat concerned Exchange rate fluctuations 5 Very concerned Ease of UK/EU trade Ease of UK/EU trade 1 Not at all concerned Ease of UK/EU trade 2 Less concerned Ease of UK/EU trade 3 Concerned Ease of UK/EU trade 4 Somewhat concerned Ease of UK/EU trade 5 Very concerned OK Question Title * 5. Do you believe that Brexit could offer opportunities for your industry? Please tick all those that apply. Lower interest rates Exporting competitiveness Advantages of changing economy Reduced regulatory burden Greater UK autonomy Fewer imports I don’t believe that Brexit offers any opportunities Other (please specify) OK Question Title * 6. Does your organisation have a strategy to deal with the possible outcomes of Brexit? Our Brexit strategy is planned/implemented We need a strategy but haven't planned it yet We don't require a Brexit strategy Don't know Other (please specify) OK Question Title * 7. Do you think that Brexit will affect your marketing spend and/or strategy? Please tick all that apply. Reduce budget Cause budget uncertainty Delay/adapt marketing planning depending on deal Hidden currency costs in marketing overheads Increase spending to ensure growth Implement new campaigns as a direct result of Brexit No change - it won't affect our plans or budget Other (please specify) OK Question Title * 8. Are you planning any marketing campaigns specifically in response to Brexit? Yes No Don't know Other (please specify) OK Question Title * 9. Overall, how confident do you feel about your organisation's prospects for growth post-Brexit? 1 Not very confident 2 Less confident 3 Confident 4 More confident 5 Very confident 1 Not very confident 2 Less confident 3 Confident 4 More confident 5 Very confident OK Question Title * 10. If you have any other comments on the possible impact of Brexit on your business and your marketing plans, please add them here. OK DONE
