Intelligent Instructor Christmas survey - 2018

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* 1. Firstname

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* 2. Lastname

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* 3. Email address

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* 4. Mobile number

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* 5. Intelligent Instructor magazine cover a wide range of topics, which we think are relevant to you, but how important are they to you?

	Not important	Don't mind	Important	Very important
Accountancy	Accountancy Not important	Accountancy Don't mind	Accountancy Important	Accountancy Very important
Business Advice	Business Advice Not important	Business Advice Don't mind	Business Advice Important	Business Advice Very important
Car Reviews	Car Reviews Not important	Car Reviews Don't mind	Car Reviews Important	Car Reviews Very important
Car Technology	Car Technology Not important	Car Technology Don't mind	Car Technology Important	Car Technology Very important
DVSA Updates	DVSA Updates Not important	DVSA Updates Don't mind	DVSA Updates Important	DVSA Updates Very important
Franchising	Franchising Not important	Franchising Don't mind	Franchising Important	Franchising Very important
Health and Well Being	Health and Well Being Not important	Health and Well Being Don't mind	Health and Well Being Important	Health and Well Being Very important
Insurance (Driving Instructor)	Insurance (Driving Instructor) Not important	Insurance (Driving Instructor) Don't mind	Insurance (Driving Instructor) Important	Insurance (Driving Instructor) Very important
Insurance (Young Driver)	Insurance (Young Driver) Not important	Insurance (Young Driver) Don't mind	Insurance (Young Driver) Important	Insurance (Young Driver) Very important
Lesson Planning	Lesson Planning Not important	Lesson Planning Don't mind	Lesson Planning Important	Lesson Planning Very important
Marketing	Marketing Not important	Marketing Don't mind	Marketing Important	Marketing Very important
National Associations	National Associations Not important	National Associations Don't mind	National Associations Important	National Associations Very important
PDI Advice	PDI Advice Not important	PDI Advice Don't mind	PDI Advice Important	PDI Advice Very important
Referral Schemes	Referral Schemes Not important	Referral Schemes Don't mind	Referral Schemes Important	Referral Schemes Very important
Standards Check	Standards Check Not important	Standards Check Don't mind	Standards Check Important	Standards Check Very important
Tax Returns	Tax Returns Not important	Tax Returns Don't mind	Tax Returns Important	Tax Returns Very important
Training	Training Not important	Training Don't mind	Training Important	Training Very important
Tyres	Tyres Not important	Tyres Don't mind	Tyres Important	Tyres Very important

Other (please specify)

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* 6. We’ve used a number of experts over the past year to write articles for us, how highly do you rate them?

	Dislike	Ok	Highly	Very Highly
Bill Lavender - My Driving	Bill Lavender - My Driving Dislike	Bill Lavender - My Driving Ok	Bill Lavender - My Driving Highly	Bill Lavender - My Driving Very Highly
Dan Hill - MyDriveTime	Dan Hill - MyDriveTime Dislike	Dan Hill - MyDriveTime Ok	Dan Hill - MyDriveTime Highly	Dan Hill - MyDriveTime Very Highly
David Gallagher - iAM Roadsmart	David Gallagher - iAM Roadsmart Dislike	David Gallagher - iAM Roadsmart Ok	David Gallagher - iAM Roadsmart Highly	David Gallagher - iAM Roadsmart Very Highly
John Farlam - SmartDriving	John Farlam - SmartDriving Dislike	John Farlam - SmartDriving Ok	John Farlam - SmartDriving Highly	John Farlam - SmartDriving Very Highly
Lou Walsh - Drivinginstructor.tv & The Big Learner Relay	Lou Walsh - Drivinginstructor.tv & The Big Learner Relay Dislike	Lou Walsh - Drivinginstructor.tv & The Big Learner Relay Ok	Lou Walsh - Drivinginstructor.tv & The Big Learner Relay Highly	Lou Walsh - Drivinginstructor.tv & The Big Learner Relay Very Highly
Lynne Barrie - UK Driver Training	Lynne Barrie - UK Driver Training Dislike	Lynne Barrie - UK Driver Training Ok	Lynne Barrie - UK Driver Training Highly	Lynne Barrie - UK Driver Training Very Highly
Mike Simpson - ADI Network	Mike Simpson - ADI Network Dislike	Mike Simpson - ADI Network Ok	Mike Simpson - ADI Network Highly	Mike Simpson - ADI Network Very Highly
Neil Beaver - Robosoul	Neil Beaver - Robosoul Dislike	Neil Beaver - Robosoul Ok	Neil Beaver - Robosoul Highly	Neil Beaver - Robosoul Very Highly
Susan McCormack - Tri Coaching Partnership	Susan McCormack - Tri Coaching Partnership Dislike	Susan McCormack - Tri Coaching Partnership Ok	Susan McCormack - Tri Coaching Partnership Highly	Susan McCormack - Tri Coaching Partnership Very Highly

Other (please specify)

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* 7. Intelligent Instructor has a growing number of paid for subscribers to the magazine. How useful would industry exclusive offers and discounts be to encourage you to sign up?

	Not useful	Neutral	Useful	Very useful
Car Leasing	Car Leasing Not useful	Car Leasing Neutral	Car Leasing Useful	Car Leasing Very useful
Fuel	Fuel Not useful	Fuel Neutral	Fuel Useful	Fuel Very useful
Industry events	Industry events Not useful	Industry events Neutral	Industry events Useful	Industry events Very useful
Insurance	Insurance Not useful	Insurance Neutral	Insurance Useful	Insurance Very useful
PI insurance	PI insurance Not useful	PI insurance Neutral	PI insurance Useful	PI insurance Very useful
Training courses	Training courses Not useful	Training courses Neutral	Training courses Useful	Training courses Very useful
Tyres	Tyres Not useful	Tyres Neutral	Tyres Useful	Tyres Very useful

Other (please specify)

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* 8. intelligentinstructor.co.uk launched in September of this year. Have you visited the site yet?

Yes

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* 9. If not, why is this?

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* 10. If ‘Yes’, which are your favourite sections of the site?

News

Features

Car reviews

Events

Supplier directory

Competitions

Other (please specify)

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* 11. What news would you like to see more of on the site?

Business

Cars

Fuel

Legislation and regulation

Road safety

Technology and innovation

Video content

Other (please specify)

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* 12. Did you buy your current car new or used?

New

Used

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* 13. How did you purchase the car?

Cash

Contract Hire/Lease

Loan

Part of franchise

Other (please specify)

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* 14. Where did you purchase your car from

Leasing company

Manufacturer-approved dealer

Independent dealer

Franchise provider

Other (please specify)

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* 15. How did you find out about the car?

Leasing company website

Used car website - such as AutoTrader

Dealer showroom

Promotional contact via email/sms/mailing etc

Manufacturer website

Word of mouth

Trade magazine

Other (please specify)

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* 16. Would you like to see a choice of relevant new and used cars for sale on Intelligentinstructor.co.uk?

Yes

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* 17. Would you like to be able to search the elements most important to you?

Make

Model

MPG

Colour

Engine size

Vehicle type - Hatchback/SUV etc

Cost

Other (please specify)

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* 18. iiNewsletter is our free, weekly roundup of industry news broadcast each Friday. Do you receive it?

Yes

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* 19. What social media channels do you use?

Facebook

Twitter

Instagram

Snapchat

YouTube

Other (please specify)

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* 20. Intelligent Instructor has linked up with the ADINJC to run a free conference and expo in the Midlands in October next year. What would encourage you to attend?

Ease of getting there

Expert speaker line-up

Meeting industry suppliers

Networking with like-minded instructors

Venue (free parking, catering & breakout areas)

Other (please specify)

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* 21. If you planned to attend, how long would you spend there?

Less than one hour

1-2 hours

2-3 hours

3-4 hours

5-6 hours

Depends on the experience

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* 22. What time would you expect to arrive at the conference?

Before 10am

10am-12pm

12pm-2pm

2pm onwards

Not sure

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* 23. Do your learner drivers ask you for recommendations for insurance products?

Yes

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* 24. Do you proactively recommend insurance providers to your learner drivers?

Often

Sometimes

Rarely

Never

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* 1. Firstname

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* 2. Lastname

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* 3. Email address

Question Title

* 4. Mobile number

Question Title

* 5. Intelligent Instructor magazine cover a wide range of topics, which we think are relevant to you, but how important are they to you?

Question Title

* 6. We’ve used a number of experts over the past year to write articles for us, how highly do you rate them?

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* 7. Intelligent Instructor has a growing number of paid for subscribers to the magazine. How useful would industry exclusive offers and discounts be to encourage you to sign up?

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* 8. intelligentinstructor.co.uk launched in September of this year. Have you visited the site yet?

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* 9. If not, why is this?

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* 10. If ‘Yes’, which are your favourite sections of the site?

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* 11. What news would you like to see more of on the site?

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* 12. Did you buy your current car new or used?

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* 13. How did you purchase the car?

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* 14. Where did you purchase your car from

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* 15. How did you find out about the car?

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* 16. Would you like to see a choice of relevant new and used cars for sale on Intelligentinstructor.co.uk?

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* 17. Would you like to be able to search the elements most important to you?

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* 18. iiNewsletter is our free, weekly roundup of industry news broadcast each Friday. Do you receive it?

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* 19. What social media channels do you use?

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* 20. Intelligent Instructor has linked up with the ADINJC to run a free conference and expo in the Midlands in October next year. What would encourage you to attend?

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* 21. If you planned to attend, how long would you spend there?

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* 22. What time would you expect to arrive at the conference?

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* 23. Do your learner drivers ask you for recommendations for insurance products?

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* 24. Do you proactively recommend insurance providers to your learner drivers?

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* 25. How do you approach lessons with anxious drivers who have recently failed their practical test?