Hair and Beauty Professionals Against Domestic Abuse

Would hair & beauty professionals join a domestic abuse awareness programme that can save lives

Lash~Ed Professional Beauty Magazine is spearheading a campaign that invites UK hair and beauty professionals to work together to recognise the warning signs of domestic abuse. We are well positioned to sensitively and safely refer clients or colleagues - even friends or family - to resources that are best placed to help them like Women’s Aid. It’s as simple as that and it could save someone’s life.

We know that a short training session will not make anyone an expert. It’s not about hair and beauty professionals intervening, but having the tools to respond in the best way. When clients reveal disturbing things, there can be an emotional impact on both parties. Sadly, we’ve often heard them but at least a degree of awareness training will give our colleagues an opportunity to help. This will be an informed, well-intentioned and meaningful way to be able to signpost to professionals who are specially trained to help.

We would like to know if hair and beauty professionals are interested in joining a simple UK wide programme that has the chance to save lives. We know that there are hair and beauty salons already doing this in the UK. This is fantastic, but it’s somewhat isolated. We want to make it really easy to set up and run when you’re already busy running your business. This is why we welcome your views about what would encourage you to be part of it.

This survey will be open until 30th June 2018

For more information, contact Julie Knight at Julie@lash-ed.com

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* 1. 1. Do you think the hair and beauty industry should get involved

Yes

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* 2. If not, we’d love to know why?

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* 3. If you think the hair and beauty industry should get involved, what do you think we should call the programme or campaign?

In the US, it’s called ‘Cut It Out’, a play on words that’s good for hairdressing. We’d love to have something all-round. It doesn’t actually have to have the words ‘Hair’, ‘Beauty’, ‘Domestic’ or ‘Abuse’ in the title at all if we don’t want that!

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* 4. In the US, some salons boast that they are part of the programme.

Would you openly support the campaign by placing its brand on your website, social media and / or marketing materials, e.g. treatment menus and flyers?

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* 5. If your salon would like to boast about being part of the programme, would you like a

branded badge for your website, salon accreditation certificate, poster and window sticker (vinyl) to display (stickers need to be posted)

branded badge for your website, a salon accreditation certificate and poster only to display (all electronic)

branded badge for your website and a salon accreditation certificate (all electronic)

branded badge for your website only (electronic)

a salon accreditation certificate only (electronic)

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* 6. Would you be prepared to donate a small fee for your promotional materials to cover costs

Yes

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* 7. To make the training accessible, what would be simpler for you

- Free online training course that will take no more than an hour to complete that can be accessed anytime / anywhere
- Electronic certificate of completion for each therapist that’s valid for 2 years
- Downloadable materials like a small leaflet that you can print to use as signposting or text and branding that you can insert into your treatment menus and marketing materials so it forms part of your everyday suite. We could create a short leaflet for salons as a reminder of the key points of their training.

- Fee payable face to face training that can be accessed via your local support group
- Certificate of completion for each therapist that’s valid for 2 years
- Downloadable materials

- Small fee payable paper based package for your salon that staff have an opportunity to read that takes an hour to complete. They would need to take a 5 minute knowledge check (either online, email or posting their answers).
- Electronic certificate of completion for each therapist that’s valid for 2 years
- Downloadable materials

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* 8. In addition to downloadable materials that you could print and give victims to signpost them to support, would you be willing to purchase small ‘freebies’ that has the support group’s helpline number discretely hidden on its packaging?

Yes

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* 1. 1. Do you think the hair and beauty industry should get involved

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* 2. If not, we’d love to know why?

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* 4. In the US, some salons boast that they are part of the programme. Would you openly support the campaign by placing its brand on your website, social media and / or marketing materials, e.g. treatment menus and flyers?

Question Title

* 5. If your salon would like to boast about being part of the programme, would you like a

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* 6. Would you be prepared to donate a small fee for your promotional materials to cover costs

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* 7. To make the training accessible, what would be simpler for you

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* 8. In addition to downloadable materials that you could print and give victims to signpost them to support, would you be willing to purchase small ‘freebies’ that has the support group’s helpline number discretely hidden on its packaging?

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* 9. If yes, what kind of products? E.g. lip balm

* 4. In the US, some salons boast that they are part of the programme.

Would you openly support the campaign by placing its brand on your website, social media and / or marketing materials, e.g. treatment menus and flyers?