2017 ISPAs - Marketing Campaign Written Entry Form |
Best Marketing Campaign Award
This category is open to ISPs or marketing/PR agencies that initiated a marketing campaign for broadband, VoIP or hosting products.
Entrants must submit a written form (500 words maximum) detailing how the campaign was conceived, executed and recorded plus delivered real success. Entrants can also supply external creative work as part of the process to be reviewed by the judges. This will be reviewed by the judges who will determine the shortlist and the process. The case study must highlight:
• Creativity of the campaign
• Creativity of the campaign
• Concept and execution of the campaign
• Return on Investment (ROI)
• Increased levels of engagement and ability to reach target audience
• Integration between channels (ie mail, social, banner ads, paid search)
• Return on Investment (ROI)
• Increased levels of engagement and ability to reach target audience
• Integration between channels (ie mail, social, banner ads, paid search)
• Innovative use of social/email and other digital channels
• Results, measurement and successes
• Results, measurement and successes
The deadline for submissions is 31 March 2017.