Hair products usage in the UK Question Title * 1. What is your hair? Natural/Locs Relaxed/Permed Transitioning Other (please specify) OK Question Title * 2. What are your hair goals? Growth Retain/restore moisture Soften Repair damaged hair Other (please specify) OK Question Title * 3. Does your hair determine whether you exercise or not? Yes No OK Question Title * 4. What products do you use on your hair? OK Question Title * 5. How much on average do you spend on hair products in a month? £0 - £10 £10 - £20 £20 - £30 £30 - £40 £40+ OK Question Title * 6. What influences your decision to purchase hair products? (Please select all that apply) Price Brand What it achieves Family/friend recommendation Packaging Quality Smell Convenience Advertising Social Media OK Question Title * 7. Tell us your top three hair care brands? Brand 1 Brand 2 Brand 3 OK Question Title * 8. What is your gender? Male Female Other (please specify) OK Question Title * 9. How willing are you to test out new hair products/brands? Very likely Likely Neither likely nor unlikely Unlikely Very unlikely OK Question Title * 10. Which of the following sources do you use to learn about hair care products? (Select all that apply) Friends/family Cosmetologist Dermatologist/ Trichologist Product packaging Social Media Magazines Other (please specify) OK DONE