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1. Typically what proportion of the campaigns you work on include a branded content led component

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2. Do you think that content-led campaigns over the next 2 years will:

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3. What are the most exciting trends you expect to see in branded content in the next two years?


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4. What do you think a content led campaign is best for (select one)

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5. Please select the three most important factors when creating a ‘content’ led campaign

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6. When selecting a lead media partner, what do you look for? Please select top 3 factors

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7. Thinking back on your most recent campaign (s) which of the following delivery platforms did you use? Please select all that apply.

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8. Creating a great story is only the start point; please select the top 3 factors which contribute to a campaign's success

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9. For the most recent content campaign you worked on what was the main KPI? (please select one)

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10. In your experience what is the most likely cause of a content campaign failing to deliver (please select one)

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11. What type of content are you likely to use more in the next 12 months? Please select all that apply

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12. Do you work for an (select one)

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13. Would you describe your role as being primarily (select one)

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14. In which region of the world are you based (select one)

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15. Thank you for completing this survey. If you would like to be entered into a draw to win a £100 Amazon gift voucher, please provide us with your contact details. 
By submitting your details to be part of the prize draw you are accepting that your personal data will be saved for the purposes of the survey and for other purposes described in our privacy policy. http://world-media-group.com/privacy-policy/  

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