Food Sector Question Title * 1. Which of these are challenging the status quo most in terms of the Big Five – please rank your responses. 1 2 3 4 5 Rise of the discounters with their smaller range and easier shop. 1 2 3 4 5 Savvy shopping – customers seeking out the best product at the best price. 1 2 3 4 5 Too many large format stores that aren’t relevant to our shopping behaviour today. 1 2 3 4 5 Economic restraints – customers buying less more often – shopping for today and looking for the best price always. 1 2 3 4 5 The increase in local convenience shopping. OK Question Title * 2. Which of these issues are impacting most on what we choose to eat – please rank your responses. 1 2 3 4 5 6 7 Increase in food intolerances in general. 1 2 3 4 5 6 7 Increase in gluten intolerances. 1 2 3 4 5 6 7 Reduction in our meat intake. 1 2 3 4 5 6 7 Switching to be becoming vegetarian. 1 2 3 4 5 6 7 Switching to becoming vegan. 1 2 3 4 5 6 7 Wanting a healthier lifestyle 1 2 3 4 5 6 7 Environmental and ethical issues relating to eating meat consumption. OK Question Title * 3. Which of these issues are impacting most on our purchase decisions in retail. 1 2 3 4 5 6 7 8 Trying to avoid products using single-use plastic packaging. 1 2 3 4 5 6 7 8 Trying to avoid products using plastic packaging. 1 2 3 4 5 6 7 8 Looking for reduced and low sugar products. 1 2 3 4 5 6 7 8 Looking for reduced and low salt products. 1 2 3 4 5 6 7 8 Looking for reduced and low fat options. 1 2 3 4 5 6 7 8 Looking for healthier foods in general. 1 2 3 4 5 6 7 8 Looking for less processed foods. 1 2 3 4 5 6 7 8 Looking for more natural foods with less additives. OK DONE