Introduction

Thank you for taking the time to complete this survey.
 
The aim of this survey is to illustrate the current adoption of and attitudes towards digital video advertising of both the buy and sell side of the digital advertising industry in order to help advertisers, agencies and publishers develop their digital video strategies.

 

The survey will only take 10-15 minutes to complete and we encourage you to write in any additional comments you may have.

 

Your response will be treated in the strictest confidence and your name will not be associated with the results unless you give us explicit permission to do so. The survey will close on Friday 4th January. Respondents will be able to obtain a copy of the results.

 

For clarity, when asking about digital advertising we are asking about, display, search, social and classifieds advertising.

For clarity, when asking about digital video we are asking about in-stream, out-stream and in-banner video advertising viewed on any device apart from a TV.


 

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