Exit Question Title 1. Which aims, if any, do you hope to accomplish when you open Swears By? Please tick all that apply. Product recommendations from other Mumsnet users Products that solve a problem To find out what Mumsnetters have been buying recently Retail therapy A break from work/life (something to read during a coffee break, for example) Other (please specify) Question Title 2. Which type of recommendations, if any, would you like to see more of in Swears By? Please tick all that apply N/A would not like to see more of anything in Swears By Style and beauty Electrical gadgets Housekeeping and homeware Links to what other Mumsnetters have been buying Mumsnet Swears By content pages Other (please specify) Question Title 3. Which recommendations, if any, would you like to see less of in Swears By? Please tick all that apply N/A would not like to see less of anything in Swears By Style and beauty Electrical gadgets Housekeeping and homeware Links to what other Mumsnetters have been buying Mumsnet Swears By content pages Other (please specify) Question Title 4. Do you think Swears By is: Too long Too short About right Question Title 5. Do you think the frequency of Swears By (once per week on Sunday evenings) is: Too often - I'd rather see fewer of these emails I'd like to see more than one Swears By email per week Once a week is about right Question Title 6. For you, whats the most important criteria when considering a purchase from a Swears By email? N/A have never considered a purchase from the Swears By email That the product comes recommended by another Mumsnetter That the product solves a problem If the deal offers value for money That the product is from a brand I feel an affinity with Whether other Mumsnetters have bought the product Question Title 7. Would you be more or less likely to trust a product if you know another Mumsnetter has recommended it? Much more likely A bit more likely Doesn't make a difference A bit less likely Much less likely Question Title 8. How likely or unlikely are you to buy online from the following brands? Very likely Quite likely Quite unlikely Very unlikely Don't know N/A not aware of this brand John Lewis John Lewis Very likely John Lewis Quite likely John Lewis Quite unlikely John Lewis Very unlikely John Lewis Don't know John Lewis N/A not aware of this brand Boden Boden Very likely Boden Quite likely Boden Quite unlikely Boden Very unlikely Boden Don't know Boden N/A not aware of this brand Hush Hush Very likely Hush Quite likely Hush Quite unlikely Hush Very unlikely Hush Don't know Hush N/A not aware of this brand Bravissimo Bravissimo Very likely Bravissimo Quite likely Bravissimo Quite unlikely Bravissimo Very unlikely Bravissimo Don't know Bravissimo N/A not aware of this brand M&S M&S Very likely M&S Quite likely M&S Quite unlikely M&S Very unlikely M&S Don't know M&S N/A not aware of this brand Nike Nike Very likely Nike Quite likely Nike Quite unlikely Nike Very unlikely Nike Don't know Nike N/A not aware of this brand ASOS ASOS Very likely ASOS Quite likely ASOS Quite unlikely ASOS Very unlikely ASOS Don't know ASOS N/A not aware of this brand Lovehoney Lovehoney Very likely Lovehoney Quite likely Lovehoney Quite unlikely Lovehoney Very unlikely Lovehoney Don't know Lovehoney N/A not aware of this brand Hotter Shoes Hotter Shoes Very likely Hotter Shoes Quite likely Hotter Shoes Quite unlikely Hotter Shoes Very unlikely Hotter Shoes Don't know Hotter Shoes N/A not aware of this brand Uniqlo Uniqlo Very likely Uniqlo Quite likely Uniqlo Quite unlikely Uniqlo Very unlikely Uniqlo Don't know Uniqlo N/A not aware of this brand Max Factor Max Factor Very likely Max Factor Quite likely Max Factor Quite unlikely Max Factor Very unlikely Max Factor Don't know Max Factor N/A not aware of this brand No7 No7 Very likely No7 Quite likely No7 Quite unlikely No7 Very unlikely No7 Don't know No7 N/A not aware of this brand ASDA ASDA Very likely ASDA Quite likely ASDA Quite unlikely ASDA Very unlikely ASDA Don't know ASDA N/A not aware of this brand Dyson Dyson Very likely Dyson Quite likely Dyson Quite unlikely Dyson Very unlikely Dyson Don't know Dyson N/A not aware of this brand Topshop Topshop Very likely Topshop Quite likely Topshop Quite unlikely Topshop Very unlikely Topshop Don't know Topshop N/A not aware of this brand Question Title 9. Up to which price range would you be comfortable spending, if at all, on a product you see in the Swears By email? Would not be comfortable spending on a product in the Swears By email Up to £20 Up to £50 Up to £100 Up to £200 More than £200 Question Title 10. How old are you? Under 18 18-24 25-29 30-34 35-39 40-44 45-49 50-54 55-59 60-64 65 or older I'd prefer not to say Complete
