Question Title

* 1. Please read the statements below and indicate your level of agreement with each one at this point in time.

  Strongly Disagree Disagree Neutral Agree Strongly Agree
I am aware of the kind of data my business is currently collecting
I feel knowledgeable about what external data is available to my business
I have a clear idea about what data my business wants to collect
My business has a culture of data-drivenness
My business has a clear data strategy
I am knowledgeable about what social media platforms can provide me with in terms of data analytics
My business is making use of the free data analysis packages available to us (GA, FB business etc.)
My business is highly engaged with other organisations within the destination
I have a fear of sharing data
My business is confident about data protection regulation
My business is knowledgeable about who to turn to when seeking help in developing a data strategy/expertise

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