Dear Business Owner/Manager

Charnwood Borough Council are currently undertaking a People and Places Insight Limited Benchmarking review in Loughborough town centre. Benchmarking has been conducted in over 350 other locations in the United Kingdom and Republic of Ireland and involves capturing data on 12 Key Performance Indicators (KPI's) to measure town centre performance. 

We would particularly like your contribution to the Business Confidence Key Performance Indicator.

By establishing the trading conditions for businesses, stakeholders can focus their regeneration efforts on building on existing strengths and addressing any specific issues. Thus, it would be greatly appreciated if you could complete the short online Business Survey

The information gathered will be included in the overall Benchmarking report, which will be produced by People and Place Insight Limited and will be available in March 2018. If you have any questions or queries before completing the surveys, please contact Mike King, Director on 07788 286337 or

Thank you for your engagement in supporting this initiative.

Yours sincerely

Mike King
People and Places Insight Limited