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* 1. Business Name

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* 2. Address

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* 3. Website

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* 4. Social media accounts (please provide links)

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* 5. City/Town

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* 6. Number of outlets (if relevant)

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* 7. Contact Name

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* 8. Contact Email Address

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* 9. Contact Phone Number

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* 10. Do you have a physical or online wine shop currently operating and based in the UK? (select one of the below)

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* 11. What are your annual retail sales? (value of sales direct to consumer)

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* 12. What are your annual German retail sales?

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* 13. How many German producers do you stock?

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* 14. Please list the producers you stock

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* 15. How many German wines do you stock?

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* 16. Please list the German wines you stock

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* 17. How many extra German wines would you be looking to stock for the promotional period? (a minimum of eight wines in total are required)

How you plan to use the funds - Part A

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* 18. How would you plan to use the funds? (select where applicable)

How you plan to use the funds - Part B

(Please note that funds will be allocated based on the strength of the application and the details provided in the application form)

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* 19. Please provide details of the in-store promotions you plan to do - for example, details of discounts offered, POS and in-store activities

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* 20. Please provide details of the online promotions you plan to do - for example, details of online discounts, dedicated pages and banners

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* 21. Please provide details of the social media campaigns you plan to do - for example, details of your plans by social media channel and if you intend to work with influencers

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* 22. Please provide details of the events and/or tastings you plan to do - for example, details of plans for events (in person or virtual) and any on-trade collaborations

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* 23. Please provide details of the customer emails or newsletters you plan to do - for example, details of your promotional mail-outs and please provide number of customers that will be reached

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* 24. Please provide details of any other plans you have which do not fall in to the above categories.

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* 25. Please state the amount you are applying for (up to £10,000)

Please email GermanWine@thisisphipps.com if you have any questions or are unable to complete the form.

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