Visitor research Question Title * 1. Where are you from? OK Question Title * 2. If you have visited Bankside before, what did you do? Went to a visitor attraction e.g Tate Modern, Borough Market, Shakespeare's Globe, Southwark Cathedral Went on a riverside walk Explored the area away from the riverside Went for lunch / dinner / drinks Other (please specify) OK Question Title * 3. When did you plan your visit to the area? On the same day I visited 1 day before 1 week in advance 1 month in advance 6 months in advance 1 year in advance OK Question Title * 4. How did you plan your activities for the day? Used a travel guidebook / area map Websites / online blogs Family / friend recommendation Used an app Didn't plan - just decided to explore the area on the day Other (please specify) OK Question Title * 5. What social media channel keeps you most updated about what's on in London? Instagram Twitter Facebook I don't use social OK Question Title * 6. Do you usually plan in advance where to eat? Yes, most of the time No, usually decide on the day OK Question Title * 7. What online resources do you typically use when planning activities in London? Time Out London Map apps e.g. citymapper, google maps Visit London Trip Advisor Dining websites e.g. Bookatable Online blogs Social media Other (please specify) OK Question Title * 8. If you were on a self guided walking tour in Bankside, would you prefer to: Follow a prescribed route for an hour Have an itinerary but dip in and out of it during your visit Have an itinerary which highlights best eating/drinking spots as well as places of interest OK Question Title * 9. When it comes to area guides and maps, which statement below do you most agree with? I like an area guide that has a fully detailed map which lists all local attractions, hotels, restaurants, bars and transport links. I like a simple area guide that just gives me highlights about things to do, places to eat, a bit of history and a basic map. I often use my phone and wouldn't use a detailed area guide or map OK Question Title * 10. How do you find places to eat? Websites and blogs via social media Review sites e.g. Trip Advisor Dining sites e.g. Bookatable Google Maps Area guide (print) Family / friend recommendations By visiting the area and exploring for myself Other (please specify) OK DONE
