Shropshire Visitor Economy Recovery Action PlanBusiness Impact Survey

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* 3. Number of employees

Up to 10 

11 to 50 

51 to 100

101 to 250 

More than 250 

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* 4. Are you a seasonal or year-round business?

12 months of the year

6 months of the year from April – September only

Other (please specify)

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* 5. How would you describe your customers? Please select only one.

Mostly local (within 30 minutes’ drive-time)

Mostly regional (up to a 1.5hr drive time)

Mix of local and regional

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* 6. Has your customer base changed as a result of COVID?

No it has not changed

Yes, I have grown my local customer base

Other (please specify)

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* 7. Is your business currently operating?

Yes, I am open and operating normally

Yes, I am open but the business is operating at reduced capacity

No, I cannot operate due to government guidance

No, I cannot open as it is not commercially viable

No, I cannot open due to staffing problems

I am looking at closing the business down permanently as a result of COVID

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* 8. In terms of a percentage, up or down, how well has your business performed against 2019 figures (for example profit down by 25%, number of customers down by 60%)

Profit

Customers

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* 9. Have you had to make any staff redundant?

Yes

Not yet but it may be necessary

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* 10. What has been the greatest impact on your business during the crisis (tick all that apply)

Having to close my business temporarily

Customers not able to access or enter my premises

Customer numbers reduced because of restrictions to movement

Having to make staff redundancies

Having to furlough staff

Not having the technology, equipment or skills to diversify or

keep my business operating

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* 11. Have you introduced any of the following as a result of COVID-19? (tick all that apply)

Online booking and ticket sales

Click and Collect

Distribution and Delivery service

Virtual Tours, experience and events including streaming

Outdoor dining facilities

Outdoor attraction/offer

Contactless payments

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* 12. Has your supply chain changed as a result of COVID-19

No it has stayed the same

Yes, I am sourcing more from the UK suppliers

Yes, I am sourcing more from Local suppliers

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* 13. Have you bid for funding from any of the following organisations (tick all that apply)

Marches LEP Small Business Grant

Arts Council England funds

National Lottery funds

No I/we did not apply for any funding

Other organisation (please specify)

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* 14. Did you secure funding from any of the following organisations

Marches LEP Small Business Grant

Arts Council England funds

National Lottery funds

No I/we did not secure any funding

Other organisation (please specify)

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* 15. How confident are you for your businesses survival/recovery? 1 being we will not survive, 10 being we are confident we will survive.

50/50

Clear

i We adjusted the number you entered based on the slider’s scale.

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* 16. In terms of business recovery, what is most critical for you and your business: (tick all that apply?)

Driving footfall to the town/local area

Attracting customers to my premises

Building consumer confidence in safe visits

Driving online bookings

Increasing access to online sales and booking channels

Getting my business online

Enhancing my online skills and systems

Re-establishing my staff

Training and upskilling my staff

Reliability of supply chain - access to stock back to normal

Other (please specify)

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* 17. What will your priority markets by during recovery / post lockdown?

Local residents

Visitors from within the county

Visitors from outside Shropshire – up to 1 hour drive time

Wales

Birmingham and Black Country

Worcestershire

Herefordshire

Cheshire

Staffs

Other (please specify)

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* 18. Did you apply for the VisitEngland / VisitBritain accreditation mark? (We’re good to go)

Yes

If yes, do you felt this influenced bookings?

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* 19. Are there areas of training and support you would find helpful (tick all that apply)?

Make my business more accessible

Ecommerce and online booking

General marketing and communications

Digital marketing – website

Digital marketing – social media

Digital media – databases and email marketing

Green tourism and sustainability

Finance for SMEs

Legal for SMEs

Tourism and hospitality business accreditation (e.g. We're Good to Go)

Front of house training

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* 20. What would be your preferred online platform for attending online events/training or meetings?

Microsoft Teams

Zoom

Cisco

Other (please specify)

Shropshire Visitor Economy Recovery Action PlanBusiness Impact Survey - Jan 2021

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* 1. Business post code

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* 2. Business type - tick all that apply

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* 3. Number of employees

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* 4. Are you a seasonal or year-round business?

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* 5. How would you describe your customers? Please select only one.

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* 6. Has your customer base changed as a result of COVID?

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* 7. Is your business currently operating?

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* 8. In terms of a percentage, up or down, how well has your business performed against 2019 figures (for example profit down by 25%, number of customers down by 60%)

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* 9. Have you had to make any staff redundant?

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* 10. What has been the greatest impact on your business during the crisis (tick all that apply)

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* 11. Have you introduced any of the following as a result of COVID-19? (tick all that apply)

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* 12. Has your supply chain changed as a result of COVID-19

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* 13. Have you bid for funding from any of the following organisations (tick all that apply)

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* 14. Did you secure funding from any of the following organisations

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* 15. How confident are you for your businesses survival/recovery? 1 being we will not survive, 10 being we are confident we will survive.

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* 16. In terms of business recovery, what is most critical for you and your business: (tick all that apply?)

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* 17. What will your priority markets by during recovery / post lockdown?

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* 18. Did you apply for the VisitEngland / VisitBritain accreditation mark? (We’re good to go)

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* 19. Are there areas of training and support you would find helpful (tick all that apply)?

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* 20. What would be your preferred online platform for attending online events/training or meetings?

Shropshire Visitor Economy Recovery Action Plan

Business Impact Survey - Jan 2021