Christmas Trading Survey 2020

Welcome to The Bookseller's annual Christmas survey: please answer as many questions as you can

Responses will be used for an analysis of Christmas trading within the independent book trade sector to be published in print and online in January.

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* 1. Please leave your name, bookshop, and contact details here:

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* 2. Compared with Christmas 2019, sales in 2020 were:

Excellent

Very Good

Average

Disappointing

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* 3. Can you say by how much sales were up, or down, in percentage terms compared to Christmas 2019?

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* 4. Compared to Christmas 2019, would you say that footfall on the high street has been

Up

Down

Same

Additional comment

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* 5. What were the main ways Covid affected your trade during the Christmas period?

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* 6. Which titles did best for you? Were there any suprise hits?

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* 7. Were there any problems with supply or availability of titles?

Yes

No

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* 8. If ‘yes’, which titles couldn’t you get hold of?

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* 9. Which factors boosted trade for you? (eg strong publishing, customer support for local shops, new online operations)

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* 10. Did the arrival of Bookshop.org impact you?

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* 11. How are you feeling about prospects for 2021?

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* 12. Thank you for completing the survey. Please use the below box to make any further general comments. Don't forget to leave your email address if you would like to receive the results of the survey on email.