Introduction

Hi, my name is Sophie and I'm a final year BSc Tourism Management student at Aberystwyth University. This questionnaire is for my dissertation examining the connection between LGBT tourism and marketing since the introduction of the Same Sex Marriage Act 2013. Your responses will be entirely confidential and any information will not be passed onto third-party companies.

The 10 question survey will only take 3-4 minutes to complete.

Many thanks for your participation.

* 1. Which of these methods have you used when booking a holiday? (Select all that apply)

* 2. Which advertising media do you utilise when planning a holiday? (Select all that apply)

* 3. Please rank the statements below

  Strongly Disagree Disagree Neither agree or disagree Agree Strongly Agree N/A
I have been aware of diversity in marketing pre-2013 (e.g. representation of ethnicity or disability)
I have been aware of specific marketing aimed at the LGBT community pre-2013
I have been aware of more diversity in marketing since 2013 (e.g. representation of ethnicity or disability)
I have been aware of more specific marketing aimed at the LGBT community since 2013
I am more likely to book a holiday with a company that uses diverse marketing
A more LGBT inclusive marketing campaign is more appealing to me

* 4. If you have seen inclusive LGBT marketing, please select where:

* 5. Do you feel that LGBT-specific tourism will become more commonplace?

* 6. Please leave any additional comments below:

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