Baking Mad Survey Jan 2023 Social Media Question Title * 1. How long have you been following Baking Mad social media pages? Less than a week Less than 6 months Less than a year Less than 2 years Less than 5 years 5 years or more Question Title * 2. Which of the following most inspires you to bake? (please select all that apply) Recipe websites Cook books Social media posts Recommendations from family or friends TV shows Baking Blogs Magazines or newspapers Other (please specify) Question Title * 3. When you follow a recipe on BakingMad.com do you Use the exact type and brand (i.e. Billington’s golden caster sugar) of product that the recipe recommends Use the exact type of product (i.e. golden caster sugar) but will often buy a brand of my choice not what is stated in the recipe Use different types of sugar/flour etc. than what the recipe states, depending on what I have in my cupboard Next