Evaluating the Impact of Health Information

The Patient Information Forum is carrying out a research project on evaluating the impact of patient information. The project has two arms, a literature review and a survey of PIF member organisations. We’d like to know how you measure the impact of the information you provide and what you measure.

Impact means to have a marked effect or influence. For the purposes of this survey we have kept the definition wide. We are seeking information on a range of activities including measurement of web traffic, the gathering of feedback via surveys or other tools, and the use of metrics designed to measure change such as patient activation.

Where you have measured impact, we’d very much like you to provide examples of outcomes.

The questions in the survey are based on responses from an earlier scoping survey. If you completed that survey we'd like to hear from you again. The results of this survey will complement a literature review and help us develop case studies.

Please complete the survey by 5pm on Monday 11 February 2019. It should only take five minutes of your time. The results should help all PIF members by identifying evaluation techniques that work.

By completing the survey, you will have the chance to be entered into our prize draw to win a £15 Amazon voucher.

If you have any questions please contact sophie.randall@pifonline.org.uk

Question Title

* 1. Do you evaluate the impact of the health information you provide?

Yes

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* 2. If yes, please specify the type of evaluation measure you use.

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* 3. Do you seek feedback from people who use your information? Do you ask:

Did users find what they were looking for?

Was it easy to find?

Was the information easy to understand?

Did it answer users' questions?

Do you ask what information is missing?

Other (please specify)

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* 4. Does your organisation measure the traffic to your health information via websites / apps / social media?

Google analytics / usage data

Analysis of journeys on website

Tracking of links from website to signposted services/other information

Tracking website use by user demographic

Tracking website use by device – mobile or desktop

Tracking objectives set by your organisation for the website

Dwell rate

App downloads

App usage data

Facebook stats

Twitter impressions

Other (please specify)

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* 5. Impact on users. Has your organisation used surveys to assess whether the health information provided has:

Changed behaviour?

Supported decision making?

Improved decision confidence / quality?

Improved a person’s ability to self-manage?

Other? (please specify)

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* 6. Impact on users. What measures has your organisation used to evaluate the impact of health information?

Patient activation scores

Health related quality of life scores

Healthcare utilisation data

Uptake of screening

We haven't used validation measures

Other (please specify)

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* 7. If used, did the evaluation measure show a positive outcome on the impact of health information?

Yes

Partly

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* 8. Did the evaluation measure change your organisation’s information provision?

Yes

If yes, please provide brief description

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* 9. Do you have an evaluation you would be willing to share to feed into this research project and provide a possible case study?

Yes

Other (please specify)

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* 10. Thank you for completing the survey. Please provide your name and contact details if you are willing to be contacted by PIF. By entering your details you will also be entered into the prize draw and have a chance of winning a £15.00 Amazon voucher.

Name

Phone