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Identify your target market with greater precision and better understand their behaviors and attitudes.

Get ahead in your industry

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Consumer behavior

Easily discover a specific group’s attitudes, perceptions, shopping habits, and more. See questions to ask in consumer surveys.

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Market trends

Surveys help you discover key market trends, and collect proprietary consumer opinions. Start asking questions today.

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Product development

Test early and often when developing products. See what to ask when you’re testing concepts, packaging, price points, and more.

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Ad testing

Are you sending the right message to consumers? Start testing ad campaigns to ensure they resonate with your target audience.

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Brand tracking

See how your brand health is trending over time. Track brand metrics like awareness, favorability, conversion, and loyalty.

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Crisis management

Track how news about your company changes brand perception. Create a survey today to use as a baseline during a PR crisis.

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Market powered success

See how GoPro uses SurveyMonkey Audience to explore new markets and keep their business moving.

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