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SurveyMonkey is built to handle every use case and need. Explore our product to learn how SurveyMonkey can work for you.

Get data-driven insights from a global leader in online surveys.

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Build and customise online forms to collect info and payments.

Create better surveys and spot insights quickly with built-in AI.

Purpose-built solutions for all of your market research needs.

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Measure customer satisfaction and loyalty for your business.

Learn what makes customers happy and turn them into advocates.

Get actionable insights to improve the user experience.

Collect contact information from prospects, invitees and more.

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Find out what attendees want so that you can improve your next event.

Uncover insights to boost engagement and drive better results.

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Use peer feedback to help improve employee performance.

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Learn how students rate the course material and its presentation.

Find out what your customers think about your new product ideas.

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2020 research report: How to adapt and thrive in times of crisis

New insights on how agility and curiosity are helping organizations weather the storm of 2020

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2020 has marked the greatest period of uncertainty and economic volatility our generation has ever faced.

Yet some organizations have quickly adapted to the shifting forces that have short circuited the economy, and are surviving—even thriving—during the crisis by using:

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Curiosity

To uncover and pressure test the solutions that can help them find success.

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Agility

To act with enough speed and commitment to uncertainty and adapt to volatility.

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This report gives you access to the insights gained from more than 3,275 respondents across industries, as well as case studies of organizations navigating the crisis, to understand how successful organizations are running their shops in a crisis, formulating their strategies, treating their employees, and more.

2 in 5 people say they had their income reduced or hours cut

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Just 39% of workers think their company is prepared to withstand an economic downturn

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Asian, Hispanic, and particularly Black people are much more likely to say they’ve lost their job during the crisis.

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Black women are nearly 2x as likely as white men to say they were laid off, furloughed, or had hours or pay cut due to the pandemic.

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Historians, economists, and journalists will look back on the actions taken to address the myriad challenges of 2020 and remember those who acted swiftly and wisely in the face of adversity. In this historic moment, we all need leaders and business partners who can meet the challenges of this new world order, find novel ways of operating, and ultimately help drive the resolution of this crisis.

Amid intense uncertainty, businesses are pivoting, downsizing, and staying curious by asking questions

The top 3 cited ways businesses are responding to the coronavirus crisis:

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The top 3 cited ways businesses are responding to the coronavirus crisis, among those who say their company is prepared for a downturn:

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Our research shows that those with the best outlook for weathering the crisis aren’t just lucky. They share two fundamental traits that makes them especially suited to adapt, survive—and even thrive.

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Curiosity

The willingness to explore, seeking new opportunities and solutions by using data and feedback as a guide.

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Agility

The ability and resolve to act quickly to adapt to new paradigms by fundamentally changing the established order.

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TripActions

Few industries have been hit as hard as the travel industry, yet TripActions, the makers of business travel management software, has added more than 270 customers since the crisis began by fundamentally changing how they do business and market their products.

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GM

Ventilators, crucial for keeping critically ill coronavirus patients alive, are in short supply. While an automaker may not be the first company you’d expect to address the shortage, GM is producing thousands by pairing its massive production capacity with the know-how of small medtech company Ventec.

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The State of Rhode Island

The smallest state in the country is dense, with an older population, and is nextdoor to New York, the early epicenter of the US coronavirus epidemic. Nevertheless, Gov. Gina Raimondo has developed an effective strategy for using technology to track and contain the outbreak in her state.

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The town of Breckenridge

When local businesses in Breckenridge, Colorado, felt the impact of a dramatic drop in tourism, the town quickly moved to support them with $1 million in grants. When every second counted, the city swiftly processed applications and distributed funds to keep small businesses afloat.

Brand Marketing Manager

Brand marketing managers can use this toolkit to understand their target audience, grow their brand and prove ROI.

See SurveyMonkey solutions for consumer products and services

The consumer products and services industry, including CPG, travel and hospitality, relies on SurveyMonkey insights to shape what’s next.

Explore SurveyMonkey solutions for Retail

See how SurveyMonkey helps retail companies to navigate evolving market trends, develop products that delight and build beloved brands.

See SurveyMonkey solutions for professional services firms

See how professional services organisations use SurveyMonkey to gain customer and market insights.

The most agile, curious organizations have happier customers, stronger bottom lines, and employees who are more confident that their company will weather the pandemic. Read more about why these companies are coming out ahead in the pandemic.